- Addressable audience segmentation
- Targeting and acquisition
- Fan engagement
- Loyalty & rewards
CHILIZ X ABSOLUTE LABS
REVOLUTIONIZING CUSTOMER ENGAGEMENT IN SPORTS AND ENTERTAINMENT
Use Cases:
Driving Wallet Acquisition with Innovative Tools
In collaboration with Absolute Labs, Chiliz uses the Absolute SDK to attract and acquire more users, increase conversions, and build stronger engagement with its community. By offering compelling incentives such as competitive %APR on $CHZ token staking, Chiliz encourages fans to actively participate in the ecosystem. This approach deepens user engagement, fosters loyalty, and maximizes rewards for participants, creating a win-win experience for both fans and the platform.
Personalized Messaging by Country
Chiliz delivers hyper-personalized messages based on user location via its consumer-facing app Socios.com. For example, Italian users receive pop-ups in Italian promoting Fan Tokens for local teams and events. This tailored approach not only enhances user experience but also ensures that messaging resonates with individual interests and local sports culture.
Unlocking Deeper Insights and Engagement
By indexing the Chiliz Chain in the Absolute Labs platform, Chiliz now has real-time access to critical insights about $CHZ holders and fan token users. These insights, combined with the Absolute SDK, empower Chiliz to:
> Target high-buying-power wallet holders with exclusive offers.
> Onboard new users with tailored campaigns.
This data-driven personalization allows Chiliz to deliver relevant, impactful marketing campaigns that strengthen user engagement and loyalty.
Creating a Better Fan Experience
Chiliz leverages the Absolute Labs platform to provide dynamic, localized content that speaks directly to user interests, whether they’re new to the platform or long-time fans. This ensures an engaging, seamless user experience that aligns with Chiliz' mission to revolutionize fan engagement in sports and entertainment.
The TLDR
- Driving Wallet Acquisition:
Chiliz uses Absolute Labs’ SDK to attract users, boost conversions, and foster loyalty through incentives like competitive %APR on $CHZ token staking. - Personalized Messaging:
Geo-targeted campaigns deliver localized content, enhancing user experience and aligning with individual interests and sports culture. - Real-Time Insights:
Indexing the Chiliz Chain enables tailored marketing campaigns, targeting high-value wallet holders and onboarding new users. - Enhanced Fan Engagement:
Dynamic, localized content ensures seamless user experiences, aligning with Chiliz’s mission to revolutionize fan interactions in sports and entertainment. - Innovative Partnership:
Together, Chiliz and Absolute Labs create impactful, data-driven strategies to redefine fan engagement and maximize ecosystem participation.
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